Planning focus groups / David L. Morgan with Alice U. Scannell.

By:

Morgan, David L

Contributor(s):

Scannell, Alice U

Material type:

Computer fileLanguage: English Edition: 1st EditionDescription: 1 online resource (xvi, 139 p.)ISBN:

9781483328171

Subject(s):

Focus groups

DDC classification:

001.433

Online resources:

Electronic Book Resource

Summary: 'Planning Focus Groups' is part of the six-volume Focus Group Kit which offers the information needed to conduct a state-of-the-art focus group, from the initial planning stages through to analysing and reporting the data.

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Holdings
Item type	Current library	Call number	URL	Status	Barcode
E-Book	Ranganathan Library	001.433 MOR (Browse shelf(Opens below))	Link to resource	Available	E00629

'Planning Focus Groups' is part of the six-volume Focus Group Kit which offers the information needed to conduct a state-of-the-art focus group, from the initial planning stages through to analysing and reporting the data.

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