Advertising, promotion. and other aspects of integrated marketing communications / Shimp, Terence A. & Andrews, J.Craig

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TextLanguage: English Publication details: New Delhi : Cengage learning, 2017.Description: xxii, 729p. ; 28 cmISBN:

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Holdings
Item type	Current library	Call number	Status	Barcode
Book	Ranganathan Library	659.1 SHI (Browse shelf(Opens below))	Available	033385

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