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| 001 | 35031 | ||
| 003 | IN-BdCUP | ||
| 005 | 20230421154753.0 | ||
| 008 | 230413s2023 000 0 eng | ||
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| 040 |
_beng _cIN-BdCUP |
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| 041 | _aeng | ||
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_a658.8 _bJAI |
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| 100 | _aJain, Subhash C. | ||
| 245 | 0 |
_aMarketing planning and strategy / _cJain, Subhash C. & Haley, George T. |
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| 250 | _a8th Edition. | ||
| 260 |
_aNew Delhi : _bCengage learning, _c2009. |
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| 300 |
_axvii, 643 p. ; _c29 cm. |
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| 650 | _aMarketing planning and strategy | ||
| 700 | _aHaley, George T. | ||
| 942 |
_2ddc _cBK |
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_c27288 _d27288 |
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