000 | 00568nam a2200217Ia 4500 | ||
---|---|---|---|
001 | 33811 | ||
003 | IN-BdCUP | ||
005 | 20230421154635.0 | ||
008 | 230413s2023 000 0 eng | ||
020 | _a8189612182 | ||
040 |
_beng _cIN-BdCUP |
||
041 | _aeng | ||
082 |
_a659.13 _bMAL |
||
100 | _aMalhotra, S.K. | ||
245 | 0 |
_aAdvertising and media research / _cMalhotra, S.K. |
|
260 |
_aNew Delhi : _bOmega publications, _c2017. |
||
300 |
_a264 p. ; _c25 cm. |
||
650 | _aMedia research | ||
650 | _aAdvertising and media research | ||
942 |
_2ddc _cBK |
||
999 |
_c26283 _d26283 |