000			03047cam a2200361 i 4500
001			17817109
003			IN-BdCUP
005			20230726124415.0
008			130718s2014 nyu b 001 0 eng
010			_a 2013027829
020			_a9781107039346 (hardback)
020			_a1107039347 (hardback)
040			_aDLC _beng _cDLC _erda _dDLC
042			_apcc
050	0	0	_aHB74.P8 _bH48 2014
082	0	0	_a330.019 _bHEU
084			_aBUS023000 _2bisacsh
100	1		_aHeukelom, Floris, _d1978-
245	1	0	_aBehavioral economics : _ba history / _cFloris Heukelom, Radboud University, Nijmegen, Netherlands.
264		1	_aNew York, NY, USA : _bCambridge University Press, _c2014.
300			_axii, 223 pages ; _c24 cm.
336			_atext _2rdacontent
337			_aunmediated _2rdamedia
338			_avolume _2rdacarrier
490	0		_aHistorical perspectives on modern economics
504			_aIncludes bibliographical references (pages 401-220) and index.
520			_a"In economics, the market has been understood to steer behavior towards a competitive equilibrium in which all economic actors behave optimally, and in which welfare of society is maximized. Yet many economists have also seen shortcomings to this ideal picture of the market in the form of limited information, too few buyers or sellers, adverse selection, moral hazards, and other caveats. What psychologists Daniel Kahneman and Amos Tversky brought to economics in the 1980s, was the idea that imperfections in the market may in addition be caused by fallible human behavior. This resulted in a new branch of economics called behavioral economics and it won Kahneman the Nobel Memorial Prize in Economics in 2002 (Tversky had died in 1996). This book presents a history of behavioral economics. The common rationale of behavioral economics in the 1980s - 2000s was in one version or another that "Behavioral economics increases the explanatory power of economics by providing it with more realistic psychological foundations" (Camerer and Loewenstein, 2004, p.3). This definition conceals a complicated relationship between economics and psychology that goes back at least to the eighteenth century. In addition, it suggests that economics and psychology are stable, universal entities. But also the label of behavioral economics itself seems odd. If economics deals with the behavior of individuals in the economy, 'behavioral economics' seems a confusing pleonasm. If on the other hand one argues that economics by definition deals with structures and institutions superseding and independent of theories of human behavior, 'behavioral economics' seems oxymoronic. In any case, it calls for some explanation"-- _cProvided by publisher.
650		0	_aEconomics _xPsychological aspects.
650		7	_aBUSINESS & ECONOMICS / Economic History. _2bisacsh
906			_a7 _bcbc _corignew _d1 _eecip _f20 _gy-gencatlg
942			_2ddc _cBK
999			_c20356 _d20356