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Encyclopedia of survey research methods / editor, Paul J. Lavrakas.

Contributor(s): Material type: Computer fileComputer fileLanguage: English Edition: 1st EditionDescription: 1 online resource (2 v. (xl, 1000 p.))ISBN:
  • 9781412963947
Subject(s): DDC classification:
  • 300.723
Online resources: Summary: Paul Lavrakas covers all major facets of survey research methodology, from selecting the sample design and the sampling frame, designing and pretesting the questionnaire, data collection, and data coding, to the thorny issues surrounding diminishing response rates, and more.
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Paul Lavrakas covers all major facets of survey research methodology, from selecting the sample design and the sampling frame, designing and pretesting the questionnaire, data collection, and data coding, to the thorny issues surrounding diminishing response rates, and more.

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