Communication models : For the study of mass communications / McQuail, Denis & Windahl, Swen

By:

McQuail, Denis

Contributor(s):

Windahl, Swen

Material type: Text

TextLanguage: English Publication details: England : Prentice education limited, 1993.Edition: 2nd EditionDescription: 229 p. ; 20 cmISBN:

9780582036505

Subject(s):

DDC classification:

302.230228 MCQ

Summary: Presents the main existing models of the mass communications process which have been developed during the last thirty years, providing brief descriptions of the most significant concepts and ideas in the study of mass communication, using graphic and verbal models.

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Item type	Current library	Call number	Status	Barcode
Book	Ranganathan Library	302.230228 MCQ (Browse shelf(Opens below))	Available	034002

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Presents the main existing models of the mass communications process which have been developed during the last thirty years, providing brief descriptions of the most significant concepts and ideas in the study of mass communication, using graphic and verbal models.

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