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Principles of contemporary marketing / Kurtz, David L.
Material type:
TextLanguage: English Publication details: New Delhi : Cengage learning, 2012.Edition: 15th EditionDescription: xxxvii, 662 p. ; 28 cmISBN: - 9788131519585
- 658.8 KUR
| Item type | Current library | Call number | Status | Barcode | |
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Book
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Ranganathan Library | 658.8 KUR (Browse shelf(Opens below)) | Available | 033760 |
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| 658.8 KOT Marketing management / | 658.8 KOT Marketing management/ | 658.8 KOT Essentials of modern marketing/ | 658.8 KUR Principles of contemporary marketing / | 658.8 LAM Principles of marketing : A south-asian perspective / | 658.8 NIJ Entrepreneurial marketing : How to develop customer demand / | 658.8 PRA Marketing management : A casebook / |
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