The media handbook : A complete guide to advertising media selection planning research and buying / Katz, Helen

By: Material type: TextTextLanguage: English Publication details: New York : Routledge, 2017.Edition: 6th editionDescription: xx, 231 p. ; 21 cmISBN:
  • 978113868152
Subject(s): DDC classification:
  • 659 KAT
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