Bursting the big data bubble : the case for intuition-based decision making /

Bursting the big data bubble : the case for intuition-based decision making / edited by Jay Liebowitz - Boca Raton : CRC Press, [2015];©2015 - 1 online resource

part 1. Research track -- part 2. Practice track

With the onslaught of the Big Data revolution, data-based decision making and analytics are now the rage. However, many key decision makers often make complementary judgments based on intuition. This intuition is often insight-based due to their experiential learning, ephemeral factors like spirituality, and other related factors. This book focuses on this intuition-based decision making. It presents stories and vignettes from leaders and senior executives in industry, academe, government, and not-for-profits

9781482228878


Decision making
Management
Insight
Intuition
Experiential learning

658.403 / B972
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