Media communication : An introduction to theory and process /
Watson, James
Media communication : An introduction to theory and process / Watson, James - 4th Edition. - London : Palgrave publication, 2016. - 326 p. ; 23 cm.
This new edition of a popular book provides an overview of mass media in society today. With illuminating examples and enhanced international coverage, Watson covers the core areas for media and communication degrees, as well as discussing hot topics such as the possibilities brought about by digital technology for citizen involvement in the media.
9781137428219
Social science
Media communication
Media world
Audience media
302.23 / WAT
Media communication : An introduction to theory and process / Watson, James - 4th Edition. - London : Palgrave publication, 2016. - 326 p. ; 23 cm.
This new edition of a popular book provides an overview of mass media in society today. With illuminating examples and enhanced international coverage, Watson covers the core areas for media and communication degrees, as well as discussing hot topics such as the possibilities brought about by digital technology for citizen involvement in the media.
9781137428219
Social science
Media communication
Media world
Audience media
302.23 / WAT