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Advertising and media research /

Malhotra, S.K.

Advertising and media research / Malhotra, S.K. - New Delhi : Omega publications, 2017. - 264 p. ; 25 cm.

ISBN: 8189612182

Subjects--Topical Terms:
Media research
Advertising and media research

Dewey Class. No.: 659.13 / MAL

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